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Posts Tagged ‘Marty Grunder’

Be The Best At What Matters Most – A Chat With Joe Calloway

Friday, May 31st, 2013

What really are the elements that lead toward and result in huge business success?

Is it mainly – as we’re often told – about being different? Is it really the “WOW Factor” we hear so much about? Or, could it be that the winners constantly think “outside the box”? In a recent post with noted performance expert, Joe Calloway, we saw that, actually the game is either lost or won inside the box and by focusing on – and mastering – the truly important things.

Joe CallowayIn this exciting chat with Joe (you’ll see that – nice as he is – he holds not an opinion back) 🙂 we’ll look much deeper into why this is true and what it takes to make it happen.

From Marty Grunder, who began his landscaping business at 13 (and grossed $400,000 annually while still in college) and is now an icon in the field, to the venerable Southwest Airlines, which profits every year despite being in an industry known for losing money, we’ll see that focusing on what matters most – and being the best at it, simply works.

Joe CallowayBut, how exactly do you know what does matter most? We’ll explore that, as well.

We’ll see why and how the Internet is killing hype, and why that’s a good thing!

And, we’ll be surprised by perhaps the most counter-intuitive but powerful advice of all from Joe: to avoid…the trap. This one will cause a double-take next time you see it in action!

Listen in on our conversation, and find out how you can “Be The Best At What Matters Most.”


Wasn’t that inspiring? Plenty of great takeaways. What in particular did you learn from Joe that you can begin to apply to your business right now? Please share your thoughts with us.

TECHNICAL NOTE: If you are having trouble playing the interview, please make sure Adobe Flash Player is installed in your web browser. If not, then download Flash Player. Or right-click here to download and select “Save Link As…” to download the audio file to your computer.