Bob-Burg-Blog-Make-Yourself-DiscountProof

Make Yourself DiscountProof

Are you often asked to discount your fee or price? Typically, when a prospective customer or client balks at your price, it’s because they believe that the value of your offering is less than what they are being asked to pay. But, not always. There IS another reason. It’s this…They subscribe to the theory that one should…