• Dynamic...
  • Inspiring...
  • Entertaining...
  • Principle-Based...
  • Immediately, Effective...
  • Bob Burg

“Bob Burg opens the floodgates to Fort Knox.”

~ Dottie Walters, Author, Speak & Grow Rich

Archive for the ‘Interviews’ Category

Your Inbox Empire – Wisdom from MaryEllen Tribby

Tuesday, February 25th, 2014

Two things I’ve learned about success in just over 56 years as a resident of this planet:

  1. It leaves clues. And…
  2. It doesn’t happen in a vacuum.

Success tends to occur as the result of very specific, predictable, principle-based reasons.

MaryEllen-TribbySo, when I got to meet one of my real-life action heroes, MaryEllen Tribby in person for the first time over lunch, and knowing of her huge past and current successes, I grilled her (with permission, of course…sort of) about her past.

Indeed, her very entrepreneurial beginnings at age 10 established a success pattern which she consciously continued while working her way through college and then while adding huge financial increase to the very large companies she worked with.

A couple of quick background accomplishments are: she led the growth of the online publication, Weiss Research to an increase of $55 million dollars in just one year. She then grew the inbox magazine, Early to Rise from $8 million to $26 million in just 15 months.

Now, as Founder and CEO of the hugely popular WorkingMomsOnly.com she’s done it again. And, just recently founded The CEO’s Edge.

Inbox-Empire-ProductHowever, when she told me about her newest project, Inbox Empire I asked HER if I could help her promote it.

Why? First, because I knew that for anyone who truly wanted their own lucrative online business and would be willing to learn from the master (that would be her), this would be of huge value. Secondly, because even a person was not interested in such, they could still learn a ton about business in general.

With that in mind, here’s a brief chat with MaryEllen where — after asking her to share with you some of those “learned-at-a-very-young-age” success principles that she shared with me over lunch — I ask her about a couple of very key mistakes that would-be entrepreneurs make, and how to avoid them. Please listen closely to this. Very important advice!

Then, I ask her to share her newest project with us.

Enjoy this very value-based chat with one of today’s true online business icons.

Wow! See why I have such high regard for Maryellen?! :-)

Have you made either of the two key mistakes she discussed that many new entrepreneurs make? If so, have you overcome them already? And, if not, how can you utilize her great suggestions in order to do so?

To access her exclusive training and learn more about her new Inbox Empire program visit www.InboxEmpire.com.

 


TECHNICAL NOTE: If you are having trouble playing the interview, please make sure Adobe Flash Player is installed in your web browser. If not, then download Flash Player. Or right-click here and select “Save Link As…” to download the audio file to your computer.

“Body of Work” – An interview with Pamela Slim

Tuesday, December 31st, 2013

In her smash bestseller, Escape from Cubicle Nation, former corporate consultant Pamela Slim paved the way for thousands of corporate employees to transition from Dilbert-like existences to successful entrepreneurship.

In her newest book, Body of Work — what Robert Sutton has called “THE modern career handbook” — she brings us a step-by-step process for determining the personal legacy we leave at the end of our lives including all the tangible and intangible things we have created. In a sense, this is our life’s true mission and purpose.

In this interview, Pamela takes us through some of the important concepts and steps to get us on our way to tying it all together, as our…body of work.

Body of Work book Pamela Slim

Enjoy this hugely valuable chat with one of the wisest people I know, as well as one of my favorites, Pam Slim:

www.PamelaSlim.com/bodyofwork

Pam Slim Body of WorkDuring our discussion, Pam referred to one of the exercises early in the book, which was:

“Imagine yourself many years in the future, on the last day of your life, looking back at the things that you created, developed, nurtured, and contributed. What, ideally, would you like to see?”

Great question. What ideally would YOU like to see?

 


TECHNICAL NOTE: If you are having trouble playing the interview, please make sure Adobe Flash Player is installed in your web browser. If not, then download Flash Player. Or right-click here and select “Save Link As…” to download the audio file to your computer.

Transformational Fund-Raising: An Exciting Chat

Tuesday, September 24th, 2013

You have a cause you believe in. It’s that…it’s that thing that’s bigger than you are. You’re happy to dedicate your life (or at least a significant amount of time) to it because just knowing the good you are doing makes you come alive; makes you feel good. Perhaps it’s raising money for the less fortunate in your city; maybe it’s making clean water a natural part of life in a third-world country; it could be funding research on a rare disease that took the life of someone you cherish.

The Generosity NetworkThe cause is tremendous. And, you’re proud to be involved. The entire premise and promise of the organization brings you joy.

But, you know what doesn’t bring you joy? The very idea of having to raise money to fund this very worthy venture.

Are you supposed to be a begging, pleading supplicant? How do you find the people to present your terrific opportunity? And, how do you effectively position this as the opportunity it is…for them?

The difficulty with fundraising is both a lack of know-how, and a lot of fear. And neither of those make for a good combination when it comes to the good you know you can do through your nonprofit, charitable venture.

Jeffery WalkerJennifer McCreaFortunately, here is where Jennifer McCrea and Jeffrey C. Walker enter the picture. Walker, a former hugely successful venture capitalist turned philanthropist teamed up with McCrea, a long-time superstar in the world of fund-raising (and leading writer/editor, Karl Weber) to bring us a breakthrough book on this often misunderstood topic. The book’s title is The Generosity Network: new transformational tools for successful fund-raising.

And, in this chat with the two authors, prepare to learn about the necessary and little-known shift that can turn your nonprofit into a very successful vehicle for good. Also, be ready to have any fears you might currently possess about fund-raising totally put to rest.

Enjoy!

WOW — are you fired up and excited to get to work on your next charitable project? Great! Because, the world needs more people like you who can get out there and create transformation!

 


TECHNICAL NOTE: If you are having trouble playing the interview, please make sure Adobe Flash Player is installed in your web browser. If not, then download Flash Player. Or right-click here and select “Save Link As…” to download the audio file to your computer.

Bruce Turkel: Why Your Brand Is NOT About You

Monday, September 9th, 2013

It’s so very important. One could say it’s the premise upon which everything else takes place, and is the major reason why someone will or will not do business with you and refer you to others.

When it comes to your brand, it’s important to understand that it’s how others perceive your very essence. The paradox is that while your brand is about you…it’s totally not about you.

Stuart Varney-Bruce TurkelI believe you’ll find this interview with Fox Business Brand Correspondent, Bruce Turkel, to be extremely enlightening. Bruce, with whom I’m honored to share a very powerful MasterMind group along with Kathy Zader, Joachim dePosada, Terry Brock, Gina Carr, JB Glossinger, Lisa Jimenez, Patrick Stinus, and Randy Gage (when he’s not a sabatically-wandering Jedi) is one of the most brilliant marketing minds I’ve ever met in my life.

And, he puts it plainly and simply that having the best product, service, book, speech, or rum isn’t going to build your business. It’s just the cost of entry.

Listen in as Bruce tells us how the humble scion of Bacardi was able to very profitably absorb this lesson during their first conversation (in other words, it wasn’t about the bat). :-)

You’ll learn the potential danger of the self-referencing criteria; the difference between your “audience” and your customer; and why the …GMOOT! (Pronounced G-Mot) isn’t the answer but can be very helpful after your brand strategy is in place. As Sun Tzu said in The Art of War, “Tactics without strategy is the sound of failure.”

Bruce TurkelAnd, when I ask Bruce about his upcoming 2-day branding seminar, listen to how he tells the story, so effectively weaving in a strong and persuasive message along with the elements of a powerful brand. I even suggested after it that you go back and listen to it again and again.

Want to make your brand more valuable and your message more powerful? Enjoy this discussion with Bruce:

Powerful, wasn’t it? And, if you’d like to know more about his special 2-day branding event in Miami, being held literally inside his agency (as Bruce says, think Mad Men 50 years later), check out http://turkeltalks.com/elite-branding-intensive. I’ll be there in attendance with pen and pad in hand, and hope to see you there, too.

 


TECHNICAL NOTE: If you are having trouble playing the interview, please make sure Adobe Flash Player is installed in your web browser. If not, then download Flash Player. Or right-click here and select “Save Link As…” to download the audio file to your computer.

Dan Schawbel: Promote Yourself for Career Success

Tuesday, September 3rd, 2013

Success within a corporate structure is still a goal for many. It reminds us that the more things change, the more they stay the same.

However, the way this success is pursued changes with each generation. And these days, the players change companies a lot more and a lot faster than they used to.

How people perceive your work has always been important. With the game-changer of modern technology, however, and a new crop of people called Gen Yers on the scene, the ability to effectively brand and promote yourself has become absolutely essential.
Dan Schawbel

Dan Schawbel (whom I refer to as “the young, brilliant one”) became a branding and marketing phenomenon with his first book, Me 2.0. Now, he’s back with PROMOTE YOURSELF: The New Rules For Career Success.

Now, you might be thinking, okay, this would apply to me if I were either a Gen Yer or have children or grandchildren who are. But, not so fast. As always, success principles are success principles and they transfer across the board. Plus, ain’t it good to know what the “youngins” are thinking? :-)

Promote YourselfIn this chat with Dan, the founder of Millennial Branding, A Gen Y research and consulting firm, we’ll learn some ways to stand out in…the new workplace.

Enjoy.

 

He’s an energetic and exciting young man, isn’t he? Both a Go-Getter and a Go-Giver to be sure. And, his new book, Promote Yourself has already been named the #1 career book of the year by the Chicago Tribune. Be sure to pick up a copy for yourself as well as for all the Gen Yers you know and love. :-)

 


TECHNICAL NOTE: If you are having trouble playing the interview, please make sure Adobe Flash Player is installed in your web browser. If not, then download Flash Player. Or right-click here and select “Save Link As…” to download the audio file to your computer.