"All things being equal, people will do business with and refer business to those people they know, like and trust."
-Bob Burg
"A no-nonsense approach to building your business through relationships."
-Jane Applegate, syndicated Los Angeles Times columnist

Happiness Is A Habit Worth Cultivating, Part 2

July 3rd, 2009 by Bob Burg
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Summing up Part One, we could say that Happiness is both a decision and a skill-set. And, we can actually develop the Habit of Happiness.

In this article, I’d like to quote several passages from one of my favorite books on this topic. Appropriately enough, it’s entitled Happiness. The author is my dear friend, Rabbi Zelig Pliskin. He writes:

“We each have much to appreciate and enjoy every day of our lives. What stops us? It’s easy to take for granted  that which we already have. We are excited with new things. We focus on the pleasure and feel good. After we get used to what we have, we tend not to focus on it any longer. We tend to focus instead on what we don’t have. The Sages taught, ‘He who has one hundred wants two hundred.’ Focusing on what you are missing makes you overlook what you have.”

He suggested the following exercise, which helped me a great deal in the days when I was not as appreciative of all my blessing as I should have been:

“Train your brain to become more mindfully aware of all that you can appreciate and enjoy. Be mindful of your ability to see. Be mindful of your ability to hear. Be mindful of your ability to talk. Be mindful of your ability to walk. Be mindful about your ability to move your hands, and to lift, pull, turn, press, and hold things with them. This alone will transform your life. The person who is mindful about these things will have a brain that is so full of appreciation and enjoyment that it will be free from many of the thoughts and pictures that create bad feelings.”

He then went on to list a large amount of other things, gifts and possessions that one might take for granted and suggesting:

“Imagine how appreciative you would feel if you were missing all that you have and then you obtained them one by one. This is a great exercise to practice when your mind is free and otherwise would focus on worries or on unhappiness-producing thoughts.”

It certainly helped me. Now, I was thinking this was going to be a two-part series but, would it be okay with you if we took it one step further?

Until next time, Be Happy (I know, I could have said “Don’t Worry Be Happy” but the younger readers probably don’t remember that hit song by Bobby McFerrin. :-)

Happiness Is A Habit Worth Cultivating, Part 1

July 2nd, 2009 by Bob Burg
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President Abraham Lincoln is quoted as saying, “A man is about as happy as he makes up his mind to be.” I believe that is very wise, and nearly 100 percent correct. I also think that - for those who do not have the natural inclination to be happy and don’t have the to knowledge to create this state of mind - any man or woman can benefit from learning happiness skills and habits.

There are numerous books on this topic, many of them terrific, including (but certainly not limited to) The Art of Happiness by the Dali Lama and Happy for No Reason by Marci Shimoff.

I’m currently re-studying Maxwell Maltz’ classic, Psycho-Cybernetics. He taught that, through our “creative mechanism” we can develop the correct responses to situations that result in a formed positive habit; in other words, without having to “think or decide.”

In his chapter entitled, Acquiring The Habit of Happiness” Dr. Maltz noted that ”fully 95% of our behavor, feeling, and response is habitual…what we need to understand is that these {negative} habits…can be modified, changed or reversed simply by taking the trouble to make a conscious decision and then, practicing or ‘acting out’ the new response or behavior.”

Sounds like good news to me. In other words, if one truly desires to be happy and is willing to consciously change their habitual responses in order to form a new habit, they can actually be a “Happy Person.

In Part 2 we’ll look at a very easy practice exercise to get us on our way to this very worthwhile goal by tapping into another of my favorite books on this topic.

Noticing That We’re Not Noticing

June 30th, 2009 by Bob Burg
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A recent issue of the ezine, The Certain Way published by my friend Rebecca Fine, featured the following from Scottish psychologist R. D. Laing:

“The range of what we think and do is limited by what we fail to notice. And because we fail to notice that we fail to notice, there is little we can do to change — until we notice how failing to notice shapes our thoughts and deeds.”

If you’re wondering if you’re supposed to try saying that three times fast…no, don’t bother. :-) but you might want to do what I did, and that is, read it three times slowly and really take in its meaning.

I’ve often spoken and written (and read) about belief systems and how they affect our thinking - and often, non-thinking - process. It is harmful to our progress in many areas to be stuck believing a certain way for no reason other than that is what we’ve been been taught and unquestioningly accepted (perhaps through a combination of upbringing, environment, schooling, news media, television and movies).

As such, we might fail to “notice” alternative ways of thinking, figuring and problem-solving.

However, what’s more harmful - perhaps devestatingly harmful - is to not even realize that the reason we are holding onto certain beliefs and failing to notice other aspects is because of those beliefs we have unquestioningly accepted and embraced.

These beliefs are are so unconcisouly ingrained that we don’t even know that they’re there, and we certainly don’t know that we don’t know that they are there (okay, that you can try saying three times fast). :-)

We need to be aware; we need to notice. And we need to notice that we don’t notice. To paraphrase Dr. Laing (and perhaps Yogi Berra), it’s only when we notice that we aren’t noticing that we are able to notice.

Our belief systems don’t necessarily need to change. Many of them are valuable and serve us well. We just need to be aware/conscious that much of what we think, say and do are a result of those beliefs. Let’s simply take notice so that we can act out of strength and choice as opposed to unconciously accepted programming.

A Very Profitable Experiment for Ending Gossip

June 29th, 2009 by Bob Burg
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In their book, The One Minute Millionaire, Mark Victor Hansen and Robert Allen relate that Marshall Thurber, a partner in a very successful real estate company in San Francisco, CA told of a powerful experiment in his office. In
fact, according to Thurber, “It immediately transformed my entire organization.” 

They took a saying, based on the wise teaching of an American Indian medicine man, “If it doesn’t serve, don’t say it”, and agreed that anyone who was observed not following the policy of “speaking with good purpose” would donate two dollars to a bowl in the office. At the end of the month the money in the bowl was given to charity. According to Thurber, nothing he has done before or since had such a powerful impact on a group of people.  

Wow…what a great idea!

This would also be a wonderful thing to do with your family, as well. Perhaps a “sliding-scale fine” could be arranged depending upon the age of the family member. Wouldn’t that be a constructive, yet fun and entertaining way of teaching your children (and perhaps, the adults, as well) how easy it is to fall into the “gossip trap?” Not to mention how much more effective everyone will be both as individuals and family members when it is avoided. 

You can do this by yourself if you feel you need the practice, and those within your workplace or family don’t want to go along with the above idea.

For example, if you feel you are falling into the “gossip trap” you can make an agreement with yourself. Whenever you slip up, you’ll donate a certain amount of money (the higher the price, the more painful, and the quicker you’ll get back on track). At the end of the week, give the money to a homeless person, a shelter, your religious organization, your local Human Society, or to any worthy cause you choose. And make the donation anonymous. Keep a little charity box in your office or home so you won’t have to look around for a place to pay your fine.

How about trying any of the above suggestions for just one week? Okay, then another…and another :-). Please let us know your success stories.

Capitalism vs. Socialism - Understanding Premises, Part 12 (Healthcare-Part 5)

June 27th, 2009 by Bob Burg
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(If you’re just joining this series, feel free to read the previous installments.) Or click here to read Part 1 of the Health Care series.

Check Your Health Care Premises (Part 5)

I had planned to end the series on Health Care after Part 4 but felt compelled to add the following because it’s so important an issue that I believe if there’s one more point; one more example  that will help educate us all to realize that the path to Socialized Medicine is contrary to both our individual and national health, then it needs to be made.  And, the following might or might not be it.

Health care is simply a microcosm of everything else and operates under the same basic principles, both economic and life.

As a general rule, with government programs, the following statement holds true: “The product is worse, the expense is higher, inefficiency is the rule, and everything is typically ‘up for sale’ to the highest special interest bidder via their lobbyists.” This has proven true with medicine so far as it has become more and more socialized in the U.S., and will most likely only accelerate should we actually get Universal Healthcare in our country.

The above rule also conforms with the immutable law of economics that says, “Nobody spends someone else’s money as carefully as he spends his own.

One of the most poignant stories I’ve ever read, heard, or (in this case) seen about  the inherent danger of Single-Pay insurance programs was on the online service YouTube.com from a filmaker/political commentator by the name of Stuart Browning. He has - in my opinion - simply “hit the nail on the head” regarding this topic. It’s  5:37 in length and worth every second to watch.

In this video, entitled, “A Short Course in Brain Surgery” he tells the not uncommon-enough story of a Canadian citizen who, despite being totally covered by Canadian’s provincial government for all medical procedures, couldn’t get an appointment to see what’s wrong with him…in this case, even though it was suspected that he had a brain tumor! It would be four months before he could get an MRI!!!!!

Well, brain tumors don’t necessarily wait that long to be diagnosed before they kill, so Mr. McCreith, a retiree on a limited budget, and his wife, Sandra, decided they would rather pay out of their own pocket and get it taken care of. The government said no. (The government said no. Think about that; a body of politicians and bureaucrats actually have the “right” to hold the fate of one of their citizens in their hands - which is bad enough - but they also told him, “no”).

The McCreiths eventually went south of the border to the U.S. where, fortunately, we have not yet (yet) sunk to Socialized Health Care (yet, please make no mistake - we are very far from our once excellent free-market based system).  He was able to get the MRI. It was indeed a brain tumor. He had it operated on, again in the U.S.

He was also out $28,000. (Remember, he also pays lots of taxes to the Canadian Government so he certainly expected services for his payments.) But he had no choice because, unless he headed south, he wasn’t going to get checked out - and then operated - in time to save his life.

You see, in Canada (as in every country that has Socialized Medicine), while everyone supposedly has a right to “free” healthcare coverage, what they really have is a right to join a waiting list.

Please note - this is so important: Basic economics tells us that when something is free or of a price that’s so low it is well under market value, it will create a demand; A demand that typically cannot be covered. The only way to decrease demand would be to raise prices but - with Universal Health Care - where the government is the only legal provider - that can’t be done.

So, the average citizen simply has to leave his or her health (thus, their very fate) up to the system; a system run by bureaucrats without a vested interest in making sure the individual is happy. After all, in a “socialistic” system, by its very nature, the individual is not as important as the collective.

This system has caused a backlog in Canadian healthcare that has been nearly catastrophic, such as  was nearly the case with Mr. Lindsay McCreith, This should not happen in a country as great and civilized as Canada, nor should it happen anywhere else. Let’s not allow this to happen in the U.S.

—–

*Before any of my many Canadian friends email me that I’m picking on Canada, please know that, personally, I love Canada, enjoy visiting on business and constantly brag to my American friends how wonderfully hospitable you all are (and how delicious Tim Horton’s coffee is). :-) I’m also not trying to tell you how to run your country. I would never do that. I’m only pointing out something I feel very strongly about in that I don’t want my beloved country, The U.S.A., going the Single-Payer route as you have north of the border.

And, if you do write, please don’t point out how inefficient our “free-market” healthcare system is. Before you do that, please read the previous four parts of this series and see that I clearly make the case that we have not had a free-market health-care system here in the U.S. for over 50 years.

Socialism is never the answer. Liberty is the answer.

Kind Words Regarding Your Competitors

June 24th, 2009 by Bob Burg
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Most salespeople have been correctly taught never to speak ill of their competition. Doing so will only make the salesperson himself or herself look bad. Unfortunately (in my opinion), most salespeople have been taught not to say anything good about their competition, either. I disagree with this counsel and have found just the opposite to be true in my selling career.

Whenever I’m speaking to a prospect and they bring up my competitor, I go out of my way to say something nice about him or her. Why? Because I’m a nice guy? No, not at all (although I do hope I’m also a nice guy) J. The reason is that by complimenting my competitor, I’m actually building myself in the mind of my prospect. If your prospect brings up the name of your competitor and you speak highly of them, what does that tell your prospect about you?

#1 You are Confident: You must have a lot of confidence to, not only not speak ill, but actually speak highly of this person.

#2 You are Successful: If you are confident, you also must be successful. After all, unsuccessful people don’t have that type of confidence in themselves.

#3 You are Safe: “Wow”, thinks your prospect (correctly, I might add), “If he/she speaks that well of their competition, I never have to worry about negative things being said about me or any of my staff.”

Obviously, if you know for sure that your competitor is a thief, you can’t lie and speak well of them. But, that aside, if you can possibly say something nice about him or her, do so. It will only reflect well on you.

Compassionate Nursing…And More

June 23rd, 2009 by Bob Burg
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Last night’s bout of “writer’s block” turned into a fortunate gift for all as, during a “stop focusing on having writer’s block” break, I came across the most recent blog post of my excellent and gifted Go-Giver coauthor, John David Mann.

While having dinner with his Mother-in-Law, Sylvia, he was treated to a story about her days as a student nurse that moved him so much he - as he told me last night - “literally got up from the table, went right to my computer, and blogged it.”

While indeed it is a story about compassionate nursing, I believe the lessons go deeper.

What are your thoughts and interpretations?* I’d love to hear them

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* First one might be, “Burg, you should get writer’s block more often.” :-)

My Favorite “Dad Story”…The Master of “GoodSpeak”

June 20th, 2009 by Bob Burg
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As human beings, we have the ability, and the choice, to lift people up or to put them down. And we don’t even have to speak to them directly in order to do either. In this article (originally published in 2000), you’ll meet my Dad, Mike Burg. He’s always had the most amazing gift for making people feel good about themselves and, while I’ve tried to emulate that trait, I’ve never been able to do it to the degree he has (though…he’d tell me different). :-)

Here’s the article, with only one update, which is near the end, and noted in parenthesis:

 —–

The Master of GoodSpeak

Have you ever known of someone who sets an example you can learn from, emulate, and utilize for the rest of your life?

Such a person is my Dad.

Dad’s ability isn’t only finding the good in everyone, but also verbalizing it. He’s mastered building people both directly and to others. Most people gossip. Dad finds and speaks the good. When he must correct, it’s always with tact and kindness.

Most people relate to others the bad spoken of them, creating conflict. Dad always relates the good someone said about them, bringing people closer together.

Question: Have you ever heard husbands, when speaking to others, make unkind remarks about their wives? It’s one of those macho things, right? Sure, they’re “only kidding,” but words matter. Examples, good and bad, are set, especially for children.

Dad ALWAYS speaks of Mom in the most complimentary, glowing terms. As does she of him. They began poor and built a successful business. Although Dad was the one in the public eye and Mom more comfortable behind the scenes, Dad always made sure
everyone knew who he considered to be the true driving force behind the business.

My favorite “Dad story” took place when I was 12. We were having carpet installed in our home. The crew boss was one of those stereotypical beer-guzzlin’, hard-livin’ guys, who would have probably belonged to Ralph Kramden’s Raccoon Lodge from the old Honeymooner’s TV show (nothing wrong with that - just painting a picture). :-)

For lunch, my folks bought pizza for the crew. Dad went to talk with the boss about the job. I was around the corner listening.

The boss said, “This is an expensive job. Women will really spend your money, won’t they?”

Dad responded, “Well, I’ll tell you, when they were right there with you before you had any money, it’s a pleasure to do anything for them you possibly can.”

This wasn’t the answer he expected. He was looking for negative talk about wives which, to him, was normal. And, Dad, with his natural “street way” that never fully left him as  well as the type of personality to which everyone always felt  they could relate, most likely seemed like someone with whom the crew boss could bond. He tried again, “But, gee, they’ll really play off that and spend all they can, won’t they?”

Dad replied, as I knew he would, “Hey, when they’re the reason you’re successful, you want them to do the things they enjoy. There’s no greater pleasure.” Strike two.

The crew boss tried one more time, sort of stumbling, “And…uhhh, they’ll take that as far as they can, huh?” Dad responded, “She’s the best thing that ever happened to me. I’d do anything to make her happy.”

I was trying not to laugh. I knew he wanted Dad to give in just a little bit and say, “Yeah, I guess that’s true.” But I knew that wouldn’t happen…not in a million years!

Please understand; my Dad did not in any way speak in a condescending manner. He was simply himself; a person who loved and respected his wife (my Mom) so much that there is no way he would give in and participate in that type of talk.

Finally, the boss gave up. Maybe he learned something about respecting one’s spouse. Maybe not. But it taught a young boy a lot about the power of respect and edification.

Mom and Dad recently celebrated their 52nd wedding anniversary (updated since original article, of course) J. They still hold hands, and are more in love than ever. In fact, they adore one another. Would there be any doubt?

 —–

{From Bob to his Dad}: Pa* I wish you a Very Happy Father’s Day and for you to know how much I love you; which, though you already know, I don’t feel I could ever say enough times. 

*Dad’s name unofficially became “Pa” 17 years ago because his granddaughter, Samantha, could not say “Grandpa.” The name just sort of took. :-)

Capitalism vs. Socialism - Understanding Premises, Part 11 (Healthcare-Part 4)

June 19th, 2009 by Bob Burg
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(If you’re just joining this series, feel free to read the previous installments.)

Check Your Health Care Premises (Part 4)

Over the first three parts of this series, we’ve seen that:

The problem is, although Universal Health Care is not nearly as effective as a Free-Market system, we need to go back to point number one and agree that our present system is broken and change is needed. Then we need to be extremely clear about something. As mentioned in the first article of this “series within a series”…

The current U.S. Healthcare System is NOT Market-Based!

Fortunately, the solution is actually quite simple. Get the government out of our healthcare system and let the free marketplace, private charity and loving-kindness do what it once did; provide us with a healthcare system that really works.

A couple of goodies include the fact that with a free-market health care system, prices for health care would be much, much lower than they are now. So more people could naturally afford adequate health care. The government has messed up the natural market (including supply and demand) so badly that costs have rises sky high.

So, first, lower prices solves a lot of problems. Then, it’s taking away government’s power to give the insurance companies control over the drug marketplace. Again, with alternative medicines able to do their work, the drug companies would have to come way down on prices. Then, with decreases in needless regulations, there would be more doctors and other health practitioners, creating competition and lower prices, with service much better than it is now. And, for those relative few percentage-wise who still can’t afford it, sliding scales and charities would cover the rest (as it used to, and quite well).

Yes, it sounds simple . . . because it is! Get government OUT of healthcare in every way but the protection of force and fraud (their two legitimate functions when it comes to business) and then just watch what happens. Our health care system will once again be the envy of the world and - more importantly - it will again work for all of us, including the children the elderly and the less fortunate.

Please, please don’t buy into this government and politically-based nonsense of Universal Healthcare. And, don’t buy into those such as Michael Moore; as well-intentioned as he probably is and the politicians, as well-intended as they might possibly be. Or, to the masses, as well-intentioned as they absolutely are.

This is simply too, too important to not think through in depth and detail. Please don’t let emotions make this decision for you.

Instead, check your premises.

*Note. Although this article was inended to complete the series on Healthcare, I added one more, which you can find here.

Great Leaders - Consistent And With Principle-Based Behavior

June 17th, 2009 by Bob Burg
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My friend, Art Jonak (@artJonak) tweeted the following, which I’ll display in long-hand since this blog does not have the challenge of keeping thoughts to 140 characters (hmmm, are you thinking that, perhaps this blog should have that challenge?) :-)

 “Aberrant Behavior breaks trust. True leaders make decisions based on their principles. This creates consistent behavior & trust.”

Let’s first look at the quote to make sure we agree with its meaning. Aberrant relates to something different from the norm; in this case, it would mean an inconsistency of the leader in question. The quote, up to that point, simply means that when a leader is inconsistent, it breaks trust.

This would seem to be true, just as when parents are inconsistent with their children, a teacher with his students, or a coach with her players. As human beings, we relate to consistency. Actually, we are hard-wired to be secure with consistency.

All else being equal (in other words, assuming we buy into their mission and are in alignment with their goals, mission and basic character), we trust the person who is consistent. To this point in the quote, it has nothing to do with the leader, parent, teacher or coach being a “good” person or not; we’re just discussing trust as it relates to consistency. 

Now, let’s look at the second part,that (true) leaders make decisions based on their (guiding) principles. I suggest this is also very true. Again, this is not even to suggest that this leader is a “good” person with “good intent.” There have been many evil people; tyrants who were great leaders when the term “leader” is defined as one who leads others in a particular cause or pursuit, or towards a particular goal.

(It goes without saying that hopefully their goals and ambitions, as well as the internal principles that guide them, are in fact what most of us would consider to be “good” or “worthy.”)

And, when these leaders - for good or evil purposes - make decisions that are consistent and based on their guiding principles (remember, these guiding principles aren’t necessarily good or bad…they just “are”) then they are most likely very effective leaders.

When a leader bases every decision he or she makes on the foundation of their guiding principles, this - by its very nature - creates consistent behavior. And, as suggested at the very beginning, the consistent behavior creates trust.

This does not mean that he or she doesn’t admit mistakes; not at all. Only that every decision is based on the clear set of principles and guidelines. Consistency breeds trust. And, those who can respect their leader for their integrity and consistency are a lot happier and more secure than those who really doesn’t know where their leader stands.

In a family, for example, it doesn’t mean that Mom or Dad don’t admit to making mistakes and even change some decisions they’ve made based on new information. But they are absolutely and completely consistent on principle (their children are not allowed to lie, steal, bully others, they must address elders with respect, etc.).

What about you? Are there leaders you have followed who - when you think about it - were effective, at least in part, because of their consistency? Any whom you didn’t quite trust as deeply for the opposite reason? What about you as a leader - is consistency based on guiding principles something about which you are ruthlessly watchful?

Please feel free to share your thoughts.